_ Take your time to get to know me, or don't.

I’ve been a creative since I was a child. Turning towels into capes, sticks into swords, and walls into art galleries (at times, driving my parents nuts). Lucky for them I found my way into the creative industry. 18+ years in and I’m still having the time of my life.

My professional experience has been pretty much like Bruce Lee’s “be water” speech. I’ve been flowing from art direction to copywriting, from ATL to digital to integrated, from agencies to the marketing side of the counter. Change has been a constant in my career.

Of course, there’s also been some crashing. Well, fail fast, learn faster. Gratefully I’ve been learning a lot - A LOT - from talented, inspiring people. They say fortune truly helps those who are of good judgment. And good judgment is never too much.

Currently acting as an independent marketing creative director in association with brands and agencies, while seeking for a purposeful full-time challenge.

Previous experience _ Uber _ Africa _ iris Worldwide _ Razorfish _ Wunderman _ MRM/McCann _ LBTM

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_ Awards & Recognition

_CANNES LIONS
Silver _ Media/CSR _ Uber _ Distracted Goalkeeper
Silver _ Brand Experience & Activation _ Uber _ Distracted Goalkeeper
Bronze _ Media/Use of Events _ Uber _ Distracted Goalkeeper
Bronze _ PR/Social Community Building _ Uber _ Distracted Goalkeeper
Bronze _ Outdoor/Live & Events _ Uber _ Distracted Goalkeeper
Bronze _ Entertainment/Sports for Good _ Uber _ Distracted Goalkeeper
Bronze _ Direct _ Uber _ Distracted Goalkeeper
Shortlist _ Brand Experience & Activation _ Uber _ Distracted Goalkeeper
Shortlist _ Brand Experience & Activation _ Uber _ Distracted Goalkeeper
Shortlist _ Direct/Use of Ambient Media _ Uber _ Distracted Goalkeeper
Shortlist _ Media/Branded Content _ Uber _ Distracted Goalkeeper
Shortlist _ Direct _ Uber _ Distracted Goalkeeper
Shortlist _ PR _ Uber _ Distracted Goalkeeper
Shortlist _ PR _ Uber _ Distracted Goalkeeper
Shortlist _ Direct _ SulAmérica _ Mad Pets _ MRM/McCann
Shortlist _ Direct _ Club Med _ Russian Doll _ MRM/McCann

_THE ONE SHOW
Silver _ Branded Entertainment _ Uber _ Distracted Goalkeeper
Merit _ Direct _ Uber _ Distracted Goalkeeper
Merit _ PR _ Uber _ Distracted Goalkeeper
Merit _ Experiential & Immersive _ Uber _ Distracted Goalkeeper
Merit _ Social Media _ Uber _ Distracted Goalkeeper

_CRESTA AWARDS
GP
_ Ambient & Experiential/Corporate Image _ Uber _ Distracted Goalkeeper
Gold _ Ambient & Experiential/Public & Social _ Uber _ Distracted Goalkeeper
Bronze _ Direct/Consumer Service _ Uber _ Distracted Goalkeeper

_D&AD
Finalist _ PR/Use of Events and Stunts _ Uber _ Distracted Goalkeeper

_CLIO AWARDS
Silver _ Brand Entertainment _ Uber _ Distracted Goalkeeper
Bronze _ Experiential/Events _ Uber _ Distracted Goalkeeper

_NEW YORK FESTIVALS
Gold _ Sports _ Uber _ Distracted Goalkeeper
Silver _ Activation & Engagement _ Uber _ Distracted Goalkeeper
Silver _ Collaborations & Partnerships _ Uber _ Distracted Goalkeeper
Bronze _ PR _ Uber _ Distracted Goalkeeper

_WAVE FESTIVAL
GP _ Outdoor _ Uber _ Distracted Goalkeeper
GP _ Branded Content & Entertainment _ Uber _ Distracted Goalkeeper
Gold _ PR _ Uber _ Distracted Goalkeeper
Gold _ Brand Experience & Activation _ Uber _ Distracted Goalkeeper
Gold _ Direct _ SulAmérica _ Mad Pets _ MRM/McCann
Silver _ Direct _ Club Med _ Russian Doll _ MRM/McCann
Bronze _ Interactive _ Spoleto _ Spaguetoscope _ MRM/McCann

_EL OJO DE IBEROAMERICA
Gold _ Media/CSR _ Uber _ Distracted Goalkeeper
Gold _ Media/Events _ Uber _ Distracted Goalkeeper
Gold _ Outdoor _ Uber _ Distracted Goalkeeper
Silver _ Direct/Events _ Uber _ Distracted Goalkeeper
Silver _ Brand Experience & Activation _ Uber _ Distracted Goalkeeper
Silver _ PR/Events & Sponsorships _ Uber _ Distracted Goalkeeper
Silver _ Sports _ Uber _ Distracted Goalkeeper
Silver _ Interactive _ Gillette _ Mouse _ Leo Burnett
2nd Best Local Idea _ Uber _ Distracted Goalkeeper

_CLUBE DE CRIAÇÃO BRASIL
Silver _ PR - Uber - Distracted Goalkeeper
Bronze _ Direct _ Club Med _ Russian Doll
In Book _ Direct _ Uber - Distracted Goalkeeper
In Book _ Interactive _ Spoleto _ Spaguetoscope _ MRM/McCann

_WEBBY AWARDS
Winner _ People’s Voice _ Samsung _ Razorfish
Nominee _ Media & PR _ Samsung _ Razorfish
Honoree _ Media & PR _ Samsung _ Razorfish

_NEW YORK FESTIVALS _ Grand Jury Member

_CREATIVE MENTOR _ Escola São Paulo

_ Fun facts

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1_ I've grown dreadlocks;
2_ I've bussed tables for average Joes and fixed drinks for the Red Hot Chili Pepper Anthony Kiedis;
3_ When I was 8, I taught English for free to my uncle's maid;
4_ At 18, I was taught Spanish for free by my friends while playing soccer at Central Park;
5_ I've jumped from the highest bungee jump in the world. And I'm afraid of heights;
6_ I cook the best Brazilian rice (it's just white rice, but it sounds exotic);
7_ I’ve lived in Manhattan and Queens/NYC, but also in Brooklyn, a neighborhood in São Paulo/Brazil;
8_ I've disassembled a bike to clean it up but I was never able to put it back together again;
9_ I've watched a movie from the theater's projection room.
10_ After drawing a perfect caricature of one teacher every other teacher asked for one. But I can't draw!

Thanks for taking your time :)